First, Kim Kardashian got here for our underpinnings with size-inclusive, nude-matching shapewear, making a broadly flawed class all of the extra seamless. Now, she’s coming for our swimwear with the identical comfort-first method.
Skims Swim guarantees the eye to suit prospects have come to anticipate and love from the model in different classes, with a collection of no-frills bikinis and sporty one-pieces launching Friday. Out there in 19 silhouettes and 7 colorways — together with a wealthy, of-the-moment chocolate brown and a daring cobalt blue — the gathering provides ample mix-and-matching alternatives to take the wearer from pool to get together. It additionally stays true to Skims’ made-to-fit-every-body promise with a dimension vary that goes from XXS to 4X. The assortment is comparatively wallet-friendly for swimwear, with costs beginning at $32 and capping at $108.
Followers of Skims lingerie will doubtless get behind the model’s swim debut, given a lot of the meant-for-water kinds share the minimalist attraction of its well-liked briefs and bodysuits. And whereas the queen of sultry seaside snaps delivered on thirst trap-worthy fits, Skims Swim fits a wide range of busts, protection wants and existence.
Photograph: Courtesy of Skims
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“There’s really one thing right here for everybody — whether or not you favor a extra covered-up fashion or like one thing extra revealing, the gathering is designed to be layered and constructed upon,” stated Kardashian in a press launch.
The gathering options kinds modeled after Skims favorites just like the Tremendous Cropped T-Shirt and Bandeau Bra, along with one-and-done racerback cycle fits and tank monokinis with facet cutouts. For an elevated après-swim look or added protection, the model provides a form-fitting tube skirt and a sarong, which are available in the identical fast-drying sturdy cloth because the extra conventional swim items.
“Swim is one thing now we have been creating for a few years now. It was important that the launch of such a extremely anticipated class resonated with our prospects within the methods they anticipate, with a give attention to match, consolation and flexibility,” stated Jens Grede, Skims co-founder. “Like with different classes now we have launched, our blueprint for achievement is closely dictated by listening to our prospects beforehand — we all know at this stage what they need from Skims Swim, and our objective is to exceed their expectations.”
You possibly can store the whole Skims Swim assortment within the gallery under.
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