July 4, 2022

These are the tales making headlines in trend on Tuesday.

Zalando acquires majority stake in Highsnobiety
On Monday, European on-line trend retailer Zalando introduced it had taken a majority stake in Highsnobiety. Based on a press launch, “the 2 corporations… will leverage one another’s complementary strengths by bringing collectively Highsnobiety’s cultural relevance and perception, trend authority and storytelling experience with Zalando’s trend community, e-commerce know-how and operational capabilities.” In a press release, Highsnobiety founder and CEO David Fischer stated: “Highsnobiety has mastered the artwork of turning tales into merchandise and merchandise into tales. I am very excited to carry our capabilities to Zalando’s dedication in the direction of trend inspiration and collectively reimagine the way forward for content material and commerce. Equally, I am thrilled to faucet into Zalando’s unmatched experience in scaling e-commerce platforms and produce my lifetime’s ardour work to the following stage.” {Fashionista Inbox}

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